Kado Differentiators

Closing the Money Loop

Kado’s suite of stablecoin-focused solutions provide all of the necessary pieces to close the crypto “money loop”. Consumers will be able to invest in crypto, then spend that crypto for real-world purchases, where merchants can accept that crypto directly from consumers, and easily cash out back to fiat or deposit those funds into their choice of a stablecoin “DeFi savings account”. This is a model where everyone involved enjoys the benefits of running on stablecoin rails, and one that has proven to be successful with Chai in South Korea.

Stablecoin-Focused Spending

Kado is the only e-commerce marketplace in the crypto space that is solely focused on spending stablecoins. It is the Web3 Stablecoin Shopping Mall. As consumers aim to make their digital wallet their true spending wallet, they will continue to be much less inclined to sell back to fiat, nor spend their volatile crypto assets when they’re likely holding these assets in speculation of greater future value. Spending stablecoins directly and easily from consumer, self-custodied digital wallets is the optimal path.

Direct Fintech Integrations with Anchor

Anchor Protocol has one of the most innovative high yield stablecoin savings solutions in the space. The day when fintech platforms can seamlessly plug into Anchor and enjoy a steady 20% APY on their funds is inevitable, and Kado will provide such a solution. It has always been a “when”, not “if”. These brands are waiting on the necessary money legos. Kado’s relationship and front end to regulated digital asset custodians allows this safe and secure transaction to take place as Kado will drive the direct integration with Anchor Protocol where fiat funds can be directly deposited into Anchor to collect ~20% APY.

Bringing Merchants and Consumers Together in One Marketplace

Kado is not only customer-experience obsessed but also merchant-obsessed; making sure value accrual goes back to both parties incentivizing platform adoption & enjoying the benefits of the Stripe for Stablecoins experience.

Built for Crypto-Natives

There is a strong DeFi (& TeFi) community of crypto-natives who want to make cryptocurrency their actual currency in the real world, and Kado is building specifically for this community -— by crypto-natives, for crypto-natives. The majority of “crypto in the real world” projects are focused on bringing the everyday consumer into the cryptocurrency ecosystem, without requiring them to understand the complexities of navigating the DeFi space. This is the “outside-in” approach, whereas Kado approaches it “inside-out”, supporting the existing DeFi users who are unable to utilize their funds in the real world. Not only does this differentiate Kado from the majority of projects - it solves an immediate need, and will create a strong positive feedback loop as other crypto projects and protocols drive new users to stablecoins.

Direct Merchant E-Commerce Integrations

Kado integrates ordering & fulfillment backend processes where you can shop and complete your purchase natively on the Kado platform. This is key to the customer experience that consumers have come accustomed to, and ultimately demand. The fewer steps and friction, the better — with Kado, you now have access to your favorite brands and merchants with your native, self-custodied crypto wallet.

Bridge Between Fiat & Metaverse

Kado will have prime real estate as the bridge between the traditional or physical world and the metaverse. The combination of Kado Ramp and Kado Pay are directly involved with the combination of digital and physical. As Kado stays on the front lines of innovation, incorporating metaverse shopping & real-world spending in parallel, the money that will exponentially flow into the digital world, and back, will flow through Kado.

Discounts > Transaction Fees

Kado aims to provide cheaper prices to consumers than they would typically find spending their fiat USD with merchants. Minimal to no transaction fees are charged on the platform, and the stablecoin networks we integrate will allow minimal to no network fees (compared to Ethereum gas fees). Kado will leverage DeFi yield-bearing protocols in unique ways to allow discounts to consumers they would not find elsewhere. On top of this, Kado will gamify the shopping experience and maximize customer loyalty to keep shoppers coming back, and rewarding them for doing so.

Community Built

Kado is a community-built project that was ideated in the Terra + Delphi Digital Hackathon in May 2021. There is a flourishing Terra community of LUNA-tics who are extremely eager to drive UST adoption in the real world and want the ability to live off spending UST as their true currency. Kado has strong support from the community to bring this vision to reality, and deep ties to Terra ecosystem leadership. There is not another stablecoin project with such a strong community that are directly incentivized to drive its adoption. Having such strong ties & partnerships in the Terra community allows for innovative use cases and benefits Kado greatly.

Multi-chain, Secure & Stable

Kado believes in the multi-chain future and giving customers choice. Kado will also not be beholden to one single blockchain network given we will integrate with many of the top stablecoins. This gives consumers options to spend as they wish but also protects Kado from being unusable during an outage on a specific blockchain. Kado will be fully SOC2 compliant in terms of how customer data is managed as well as audited by Halborne Security to ensure best security practices are implemented. Consumer protection and application security is a key pillar in Kado’s vision.

$UST Blackhole

While Kado will be integrating many stablecoins, everything on the backend is converted back to $UST to take advantage of the benefits of the Terra ecosystem while funds are sitting idle before paying partners, expenses, etc. This allows for innovative use cases, discounts, and rewards back to Kado shoppers & merchants, whether they spend $UST or not.